Myth: You Need to be an Expert to Start a Consulting Business

It’s commonly thought that only established experts can start consulting, which prevents newcomers from entering the market.

Starting a consulting business doesn’t always require decades of experience or credentials. Many consultants build businesses by focusing on specific skills or knowledge they’ve gained and targeting clients who benefit from their unique insights. Consultants who continuously learn and grow can provide value, even without decades in the field. Marketing oneself as a “specialist” rather than an “expert” helps attract clients who need specific solutions. Success in consulting often comes from solving problems rather than solely relying on years of expertise.