Myth: If You Build a Website, Traffic Will Follow

It’s often thought that simply creating a website will automatically attract visitors without further effort.

Building a website is just the first step; driving traffic requires continuous marketing and optimization. SEO, social media engagement, content marketing, and networking help draw visitors. Websites with no promotion often struggle to gain traction. Regularly updated content, keyword optimization, and sharing on relevant platforms build visibility over time. Engaging with the target audience on multiple channels reinforces website traffic. Success comes from a well-rounded strategy that drives traffic through consistent outreach and value-driven content, beyond just building a site.