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Myth: Higher Price Always Means Higher Quality

There’s an assumption that expensive digital products are of higher quality, which may lead some customers to overpay for products without carefully evaluating them. This myth can also cause creators to feel pressured to price high, even if their product is entry-level.

Price doesn’t always correlate with quality in digital products. Creators set prices based on various factors, including market trends, perceived value, and production costs, but high price doesn’t guarantee superior content or usability. Evaluating product reviews, trying free samples, or researching the creator’s background are more reliable ways to assess quality. High-quality products can be found at various price points, from free content to premium subscriptions. For example, some popular educational resources, like Khan Academy, offer free content that rivals paid courses in quality. Savvy customers focus on content relevance, reviews, and creator reputation rather than assuming that a high price equates to high quality.

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