High traffic with low conversions may mean your content isn’t resonating with visitors, or there’s a lack of clarity in the customer journey. Start by analyzing if the content on high-traffic pages aligns with user intent. Are you addressing the pain points of your target audience? Place clear calls-to-action (CTAs) that are easy to find and relevant to the visitor’s intent. Your page design should be simple, with minimal distractions, and should build trust through elements like testimonials, security badges, or case studies. By addressing these areas, you’ll likely improve conversions and see more traffic turn into sales or signups.