If readers don’t finish your articles, formatting, load time, and the opening paragraphs could be areas to address. Dense, text-heavy layouts are hard to read; break up paragraphs, add subheadings, and use bullet points to improve readability. Slow loading times can also drive readers away before they even see your content—use tools like Google PageSpeed Insights to identify speed improvements. Your opening paragraphs are crucial; start with an engaging story, statistic, or question to hook the reader immediately. By focusing on readability, speed, and captivating intros, you can keep readers engaged through to the end of your posts.